Getting Granular with Group Buying

Getting Granular with Group Buying // Business 234
Jeremy Berman, Founder, Shop Social Agency
Wednesday, February 22nd from 6:00 - 7:30 pm
Is group buying a fad? Or are we at the dawn of a new economic model? Daily deals are barely three years old, yet they are one of the fastest growing industries in history. Join us to learn about this vibrant and successful ecosystem. This class will enable you to separate the signal from the noise. We willl introduce the major players and discuss strategies for building a business leveraging the model of group buying. We will outline an effective needs assessment analysis strategy to properly enter the space and a set of resources that are available to help you navigate the industry to capitalize on what makes you unique.
Jeremy Berman is currently running a strategic and creative consulting firm, called Shop Social Agency. He founded this company on the heels of a successful sale of his previous company, MyDailyThread, a lifestyle marketing company and pioneer in the daily deal space.
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